Greg Hocking | Our Team

Alec Blacklaw

General Manager

Albert Park

0408 351 403 email agent
Alec Blacklaw
Passion. Focus. Capability.

Extensive commercial experience of advising business owners, including operating The Business Improvement Program nationally and across the UK, ensure general manager Alec Blacklaw is well placed to lead the Greg Hocking Holdsworth team to new heights.

Consistently energetic and passionate, Alec thrives on helping people be the best version of themselves through building moments of connection and increasing levels of trust, with a focus on creating lots of 1% improvements.

Holding a Bachelor of Economics, a CPA of 30 years and a lifelong learner Alec has learned from some of the most successful people globally in Business, Sales Leadership, the Arts and Sports.

Leveraging his experience in Business as an owner, board member advisor, investor and coach, Alec has drawn on his Tax, Accounting, Business Advisory, and Business Development skills as he successfully leads winning teams.

Alec understands our market and our community having grown up as a teenager, attending school in Port Melbourne and Albert Park, before buying and living in Middle Park for many years. In addition, he has operated a successful Accounting and Financial Advisory practice as well as owning a well-known pub, both located in South Melbourne.

As Alec explains, I enjoy helping people achieve their goals, and I have found that it is important to ask the right questions about people’s objectives and what this will allow them to enjoy. This provides context about how we may be able to help, providing options that will maximize the achievement of the target outcomes and reduce as much risk as possible.

Working with the entire team at Greg Hocking Holdsworth in both Sales and property Management, so that we remain focused on achieving great outcomes and a great client experience for our clients and our community.

“Trust is intangible, however we all know when it doesn’t feel right or where the trust is broken,” he says. “Our job and commitment is to do all of the little things that our clients tell us are important to them, ensuring we make consistent contact as we work on achieving the results they desire.”

Giving back and making a positive contribution in our local community is a huge part of why we exist and we are grateful to be able support our community in a number of ways.

Skills & Expertise

  • 35 years business advisory, accounting & strategic business improvement
  • Passion for helping others and making a positive impact
  • Creating a brilliant client experience
  • Connecting with community
  • Proven leadership and communication specialist


  • Best Commercial Finance Consultancy – Victoria
  • Worldwide Finance Awards 2020 – Acquisition International
  • Business Advisory award winner in Australia
  • 2020 International Advisory Experts Award
  • Business Strategist Specialist of the Year & Best for Implementation
  • Worldwide Business Awards 2015 – Acquisition International


  • Albert Park Primary School
  • South Melbourne Districts Sports Club
  • Art Walk Albert Park
  • Vinnies Annual CEO Sleepout
  • Buy One Give One (B1G1) Global giving
  • Match commissioner – Football Victoria
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